Get better consumer insight, faster.

Access desired consumer groups, test products and get reliable results all in one platform

Data-informed decisions = Higher market success

Make data-informed decisions

Real consumer data
Test products with the right target group. Carefully selected representative consumer sample is always one click away.
Data-driven development
You will no longer need to make assumptions. Highly reliable consumer insight will do the job for you.
Higher market acceptance
Less guessing and more data-informed decisions will significantly increase your success rate on the market.

Sustainable food production

Involving consumers into development from very early on leads to more effective product development and ensures that the products that come out on the market are the products that consumers will love and buy. This will significantly decrease daily food waste, which is a step forward towards sustainable food production.

Get better consumer insight, faster.

Data-informed decisions = Higher market success

Make data-informed decisions

Sustainable food production

How it works

Create a test

Define test type and criteria for desired consumer group.

We recruit

We find suitable testers in our large consumer database.

Conduct testing

Invite testers to test location or send samples home to them.

Receive feedback

Receive answers real time while consumers are testing.

Curious?

Wondering how Tryio would fit into your companys innovation process? Or how cost-efficient the platform is compared to its substitutes? Book a demo and we will answer to all of your questions.